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In Collaboration with the City of Toronto, MakeRoom Inc was commissioned to curate two rotating galleries that would be projected onto two major buildings within the city.

20 Artists Shown |  2 Major Buildings | 140 Attendees

Logistics

  • The events took place at Scarborough Town Centre and The Richmond Adelaide Centre.
  • MakeRoom was responsible for: Artist Sourcing, Curation and Marketing of the event.
  • Keeping to our mantra of transparency, artist sourcing was done via Open Call.
  • We chose five curators and created a fair and transparent scoring system where the top 20 artists were chosen.
  • The City of Toronto provided projection technology and funding.

Scarborough Town Centre

  • The first building was the historic Scarborough Town Centre building.
  • We held an artist Meet and Greet during the first day of the display.
  • The display ran for 4 nights and featured 10 Artists.

Richmond-Adelaide Centre

  • The Richmond-Adelaide Centre is located in the heart of Downtown Toronto in the Financial District.
  • As a closer we ran an outdoor celebration in collaboration with Oxford properties, Steam Whistle and live band, BitterxBroke.
  • There were around 100 attendees, most due to COVID restrictions.
  • The display ran for 5 nights and featured 10 artists.
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