In Collaboration with the City of Toronto, MakeRoom Inc was commissioned to curate two rotating galleries that would be projected onto two major buildings within the city.
20 Artists Shown | 2 Major Buildings | 140 Attendees
Logistics
- The events took place at Scarborough Town Centre and The Richmond Adelaide Centre.
- MakeRoom was responsible for: Artist Sourcing, Curation and Marketing of the event.
- Keeping to our mantra of transparency, artist sourcing was done via Open Call.
- We chose five curators and created a fair and transparent scoring system where the top 20 artists were chosen.
- The City of Toronto provided projection technology and funding.
Scarborough Town Centre
- The first building was the historic Scarborough Town Centre building.
- We held an artist Meet and Greet during the first day of the display.
- The display ran for 4 nights and featured 10 Artists.
Richmond-Adelaide Centre
- The Richmond-Adelaide Centre is located in the heart of Downtown Toronto in the Financial District.
- As a closer we ran an outdoor celebration in collaboration with Oxford properties, Steam Whistle and live band, BitterxBroke.
- There were around 100 attendees, most due to COVID restrictions.
- The display ran for 5 nights and featured 10 artists.